Posted 31 August 2017 By Simon Cooper, Partner
In Business Leisure and Tourism
The summer holidays are now fully upon us and many people are jetting off for sun, sand and sea in warmer climes. However, for those maybe not as lucky to enjoy exotic getaways, it’s worth reminding people just what we have here on our doorstep in Wiltshire.
Our specialist leisure and tourism accountancy services brings us face to face with the brightest and the best businesses looking to make a success for themselves, as well as promote the great leisure and holiday time on offer in our county. We help businesses to be as resilient as possible through a focus on long term business strategy, as well as dealing with day to day business management and reporting, which, in this changing economic environment, is the foundation to success.
Tourism in England covers a huge range and variety of places, attractions and things to do. It’s an industry that is worth over £100 billion a year to the British economy and supports over 2.5m jobs. Last year also saw a record breaking 37,000,000 overseas visitors to the UK, a trend that is expected to continue due to the weakened value of the pound.
It is heartening therefore to see the efforts that are being put in across Wiltshire to highlight our fantastic tourism offering and bring more people into the county for longer.
I would like to congratulate Visit Wiltshire on securing an additional £1 million from the Discover England Fund to develop a major new tourism route between London and Bristol.
The ‘Great West Way’ project will no doubt transform tourism along this 125-mile route, with Wiltshire playing a major part.
This investment will develop a new touring route and link a package of tailored visitor experiences, including destinations, accommodation, attractions and transport options, boosting tourism with both our local and international visitors.
This has been boosted too by the recent announcement that Longleat’s plans to build a new 240 room hotel, with water park and business conference facilities have been approved by Wiltshire County Council. Longleat attracts over one million visitors to the region every year, with over 40% coming from more than two hours away and so this offers every business in the leisure and tourism industry the opportunity to make the most of any extended stay or time spent exploring the area further.
If your business operates within Wiltshire’s leisure and tourism industry, please do not hesitate to get in touch with me to discuss how we can help you plan for a successful future and make the most of the opportunities that are developing in our region.
To discuss this or anything else please contact Simon Cooper on 01793 818300 or send him an email.